Released in 1967, Procol Harum's "A Whiter Shade of Pale" was an instant classic in the "baroque" pop style, and has become an iconic song for generations of fans. The album's Aubrey Beardsley-style black-and-white cover and it's featuring of the cathedral organ-like Hammond M-102 organ stood out in the acid rock times of the late '60s. Lyricist Keith Reid, who turns 75 today, wrote the mystifyingly unforgettable lyrics to the song, and most of their other tunes too. Here's their promotional video for the song. Enjoy.
