"The Senate Conservatives Fund is giving conservatism a bad name. They’re participating in ruining the [Republican] brand." Senate Minority Leader and model for the Turtle Wax turtle Mitch "Missy" McConnell, in an interview with the right-wing Washington Examiner. The Senate Conservatives Fund was founded by Missy's former colleague Jim "Demented" DeMint, so you know how batsh*t crazy they are.
So Missy thinks they're "giving conservatism a bad name" and "ruining the [Republican] brand." Bwahahaha. Missy need look no further than his mirror for the rejoinder to that. Missy and some fellow Rethugs are under siege from far-right tea baggers who would take the U.S. back to the 1890s at best. They're beginning to see that the wedge issue seeds they've sown over the past 30+ years were actually poison ivy and not roses.